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Vendor: Keny Stationery

Working Backwards

Rs. 699
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Product Type: Business
Vendor: Keny Stationery

Author: Colin Bryar
Condition: New

Short description

Other Details :

  • Author : Colin Bryar
  • Publisher : Macmillan
  • Edition : 2021
  • Language : English
  • Genre : Business

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‘Essential for any leader in any industry’ – Kim Scott, bestselling author of Radical Candor Working Backwards gives an insider’s account of Amazon’s approach to culture, leadership and best practices from two long-time, top-level Amazon executives. In 2018 Amazon became the world’s second trillion dollar company after Apple: a remarkable success story for a company launched out of a garage in 1994. How did they achieve this? And how can others learn from this extraordinary success and replicate it? Colin Bryar started at Amazon in 1998; Bill Carr joined in 1999. Their time at Amazon covered a period of unmatched innovation that brought products and services including Kindle, Amazon Prime, Amazon Echo and Alexa, and Amazon Web Services to life. Through the story of these innovations they reveal and codify the principles and practices that have driven the success of one of the most extraordinary companies the world has ever known, from the famous 14 Leadership Principles, the Bar Raiser hiring process, and Amazon’s founding characteristics: customer obsession, long-term thinking, eagerness to invent, and operational excellence. Through their wealth of experience they offer unprecedented access to the Amazon way as it was refined, articulated, and proven to be repeatable, scalable, and adaptable. Working Backwards shows how success is not achieved by the genius of any single leader, but rather through commitment to and execution of a set of well-defined, rigorously executed principles and practices that you can apply at your own company, no matter the size.

From the Back Cover

Have you always been curious how Amazon has become one of the most valuable companies of our time? In Working Backwards, former top executives Bryar and Carr give a first look behind the scenes of this high-profile company. The result is both a practical guide and the story behind Amazon, in which they describe what it means to be an 'Amazonian' and how it has affected their personal and professional lives. Amazon's success has not been achieved by the genius of any one individual, but by the determination to implement a series of clearly stated principles. In this book, Bryar and Carr reveal the principles and processes that made Amazon great, from the fourteen leadership principles to the thorough interview process.

Colin Bryar started his career with Amazon in 1998 and was also the technical advisor of Jeff Bezos. Bill Carr came on board in 1999 and led Amazon Music, Prime Music, Amazon Video, Prime Video and Amazon Studios for more than fifteen years. Colin now works as a consultant and Bill is the COO of OfferUp, a digital marketplace for local buyers and sellers in the United States.

About the Author

Bill Carr:

Bill Carr joined Amazon in 1999 and spent more than fifteen years with the company. As Vice President of Digital Media, Bill launched and managed the company’s global digital music and video businesses, including Amazon Music, Prime Video, and Amazon Studios. After Amazon, Bill was an Executive In Residence with Maveron, LLC, an early stage, consumer-only venture capital firm. Bill later served as the Chief Operating Officer of OfferUp, the largest mobile marketplace for local buyers and sellers in the US. Today Bill is co-founder of Working Backwards LLC where he coaches executives at both large and early stage companies on how to implement the management practices developed at Amazon. Colin Bryar joined Amazon in 1998 – four years after its founding – and spent the next twelve years as part of Amazon’s senior leadership team as Amazon grew from a domestic (US-only) seller of books to a global, multi-dimensional powerhouse and innovator. For two of his years at Amazon, Colin was Chief of Staff to Jeff Bezos, AKA ‘Jeff’s shadow’, during which he spent each day attending meetings, travelling with, and discussing business and life with Jeff. After Amazon, he and his family relocated to Singapore for two years where Colin served as Chief Operating Officer of e-commerce company RedMart, which was subsequently sold to Alibaba. Colin is co-founder of Working Backwards LLC where he coaches executives at both large and early stage companies on how to implement the management practices developed at Amazon.